5 Tips to Better Introduce a Speaker
To avoid a whole room falling asleep in front of you, here are a few tips:
1. FIND OUT ABOUT YOUR GUEST'S REQUIREMENTS
Many speakers already have their own presentation that they have refined and tested several times. Do not forget to ask your guest if he has a preference or any specific expectations for his presentation. Some speakers even require that their text be used integrally. Make sure that the information you provide is accurate and up to date.
2. STATE CLEARLY HIS NAME AND TITLE
Whatever the situation, do not forget to clearly name your guest and use his professional title. "Our next guest needs no introduction..." is only true for those who already know him! Part of your audience may perceive the following message instead: "This is a known guest so we assumed it would be interesting." Not very reassuring!
3. PREPARE THE ROOM TO LISTEN TO YOUR GUEST
It simply means that you must express clearly to your listeners the relevance of the next speaker and why he deserves their listening. Be precise and convincing. Are you presenting a world-class specialist? Say it. Will the next conference be inspiring? Say it too. Your listeners will already be in the right frame of mind to welcome your guest.
4. TELL A STORY, NOT A RESUME
Your guest has certainly been selected for good reasons. Rather than listing his former jobs or degrees, you want to start by asking a question or telling an anecdote about him to your listeners. "Have you ever thought of risking everything to get to the end of your dreams? This is exactly what our next guest did five years ago...".
5. BE BRIEF AND TOUCHING
Remember that listeners will naturally tend to share your feelings concerning the guest you are presenting. Do you personally know the speaker? Qualify your relationship and influence the mindset of the audience: "I met our next guest for the first time 15 years ago. Over time, we had the pleasure of working together on many projects. Today, it is with great pride that I introduce my friend, Mrs X ". Your listeners will share your pride and their welcome will be that reserved for a friend, not an unknown.
In the end, it's your presentation that will set the table for your guest. Do not forget that it is up to you to set the rhythm and the atmosphere of an event. A short, precise and effective presentation tells your listeners that they are well directed and that the intervention they are attending is worthwhile.
Before your next presentation, click on the following links to discover other tips from the pros.